About the Course
Knowing how to brand yourself and stand out from the crowd is one of the most valuable skills you can learn in today’s increasingly competitive job market. This course runs through the best ways to do that, considering interviewing technique, application letters, and the ways you present yourself professionally.
Students will also think about where they want to go in their careers, and what areas of work they are most passionate about, completing a Statement of Impact by the end of the course. This Statement will help students in future job applications and interviews, as well as focus minds on the kinds of jobs and careers they want to work towards.
Path Student, June 2020
“There was an excellent amount of time with the lecturer.”
Marketing Yourself is the first course in our Strengthening Your Core badge. The next two courses are Mastering Media and Time Management. Students can take these courses in any order, and they may choose to complete a badge in its entirety or simply elect to take one or two courses from that badge that most address their professional development needs.
This course is 4 weeks long. Each week, you will have two 1-hour sessions of live instruction, and then 1-2 hours of homework. That means a total time commitment of no more than 12-16 hours! This length of time allows students to fully explore the course topic and develop strong foundational skills without having to commit to a lengthy training program.
Plus, you won’t need any fancy equipment to participate. As long as you have a computer and an Internet connection, you can be a Signum Path student. Our program uses GoToWebinar conferencing software for live class sessions. Through the GTW interface, you can ask questions and submit comments to your instructor. The instructor can also allow audio for individual comments or group discussions, depending on the needs of the course. Video sharing is also available for demonstrations, presenting assignments, and other interactive elements.
This course will also use a Google Classroom that you will access through a Signum-provided email address. In that classroom space, you can view and submit assignments, check the course schedule, and discuss ideas with your instructor and fellow participants.
Marketing Yourself course cost: $225
We’re excited to help place you at the forefront of the jobs market!
Sign Up Today!
Register today for this course and start investing in your future.